The customer is one of Europe’s leading independent manufacturer of sealants, PU-Foams and adhesives. With 11 manufacturing sites on 4 continents and 35 subsidiaries worldwide, the company is serving professionals in construction, retail channels and industrial assembly in over 130 countries worldwide.
In view of its China plans, the customer planned to perform a market research about the existing market and the local and international players in China in PU-foams. Based on the results of the market research, the customer decided to set up its manufacturing facility in China. Today the customer is operating successfully in China.
Involvement of Horsten International
Horsten performed a market research to assess the current situation of the market of PU foams in China and to identify potential partners for the customer in view of the establishment of a possible manufacturing joint venture in China. As a result of the market research, the customer decided to set up a production facility in China.